Choosing the type of ideal clients you would love to work with isn’t always at the top of your to-do list – but maybe it should be. The key is getting specific. This makes it:
- easier to market your services,
- attract new [ideal] clients,
- get referrals,
- package and price your services, and
- reduce the moving parts in your firm.
I share a simple exercise you can do right now to start mapping your ideal clients and discuss the concept of “pruning the roses.”
Join Modern Firm Weekly – an update sent to your inbox every Friday: http://weekly.BradTurville.com
Modern Firm Practices – A weekly show for accountants on how to become the Modern Accountant and implement Modern Firm Practices into your firm.
Subscribe here to view future weekly episodes.
If you want to implement Modern Firm Practices in your business, reach out to me here.